Manager, (MCM) & Digital Analytics – Connecticut

Key Requirements: 5-7 years of experience in Multi Channel Marketing / Digital analytics Experienced in pharma data sets such as IQVIA, Xponent, PlanTrak, NPA, DDD, Digital Interaction data, Veeva CRM, Call Activity data, Adobe,  Social media data, Statistical techniques: MMX, Test control analysis, A/B testing, Promo response models,  Optimization, impact …

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